Here in the United States, we have a late November tradition called Black Friday, on which any shred of good will and tranquility imparted by what was once called Thanksgiving and has now apparently been renamed Pre-Black Friday, vanishes in a cloud of panic and greed as shoppers with less and less money attempt to take advantage of more and more tempting sales and bargains offered by stores that now open their doors Thursday night before your turkey dinner has even made it far enough down your digestive track to require unbuttoning your pants.
Introducing Small Business Saturday. I’ve been seeing a lot of television commercials in recent weeks about an attempt to reclaim the holiday weekend with a shopping experience that does not involve trampling your fellow man in the aisles of a megastore. I’m pretty sure there is some sort of dishonorable agenda or soulless corporate entity behind it trying to profit from a seemingly good deed, but the message is a good one, and if it works, it will also benefit small business owners, so I am happy to support it. Plus, the logo was free to download.
So, I urge you this weekend to shop local, shop small, and avoid any vendor attempting to interrupt your dessert, or spoil your sleeping late the day after a feasting holiday with family you only see once or twice a year, with the lure of a flat screen television reduced to one tenth its original price, and probably marked up a few thousand percent the week before. Spread the word, this weekend, and beyond, and maybe we can send a message that individual craftsmanship and shops whose proprietors actually have faces and live in your neighborhood are what a good American product and a strong American economy are all about. And yes, buying something from your favorite starving artist counts as supporting small business!
Happy Holiday, all. Next time you hear from me I will be living in Vermont!